Branding Vancouver

A collection of explanations that detail the city’s most compelling food and beverage logos and brands.

Branding Vancouver / Port Moody

How Tom Selleck’s Glorious Chest Hair Figured in the Branding of This Popular Local Beer

The 'Branding Vancouver' series continues with a look at The Parkside Brewery's award-winning Dreamboat Hazy IPA.
Branding Vancouver / Gastown

What’s the Story Behind the Branding of The Magnet?

Nigel Springthorpe and designer Alex Nelson fill us in on the many elements and people at the centre of this brand's undeniable force.
Branding Vancouver / Kitsilano

The Story Behind Their There’s Unique Branding

From space-themed socks to milk crate seats, owner and conceptual designer Michael Robbins breaks down the many elements of his Kits cafe.
Branding Vancouver / The Okanagan

Understanding the Beautiful Branding of Summerland’s Dominion Cider Co.

Robin Cairns recently filled us in on the orchard’s roots and the creative processes that went into the local cider company's memorable look.
Branding Vancouver / West Side

What’s the Secret to the Brand Longevity of Skull Skates?

For our Branding Vancouver series, we asked Skull Skates founder PD about the 40 year old skateboard and lifestyle brand.
Branding Vancouver / Burnaby

The Lowdown on Chez Christophe’s Sweet New Chocolate Bar Branding

Christophe Bonson explains the personal inspirations and thought processes behind his brand's new retro/modern look.
Branding Vancouver / East Vancouver

The Story of How Victory Gardens Got Its Cool Brand

"Strength" and "resistance" aren't words that come to mind when you think of gardening, but they guide the ethos of this local company.
Branding Vancouver / East Vancouver

Understanding the Roots of an East Vancouver Coffee Company’s Brand

The Clark Drive cafe and roaster's co-owner fills us in on the story of Agro and its rebranding, from inception to full bloom...
Branding Vancouver / Main Street

The Good Luck and Design Restraint Behind Torafuku’s Sleek Brand

Co-owner Steve Kuan and designer Thomas Albrighton relay the ominous aspects and creative thought processes behind Torafuku's look.
Branding Vancouver / The Okanagan

The 500 Year Old Inspiration Behind the Painted Rock Estate Winery Brand

The story behind the family brand and its values began many centuries ago and is designed to endure long into the future.
Branding Vancouver / Chinatown

The Story of Bao Bei’s Beautiful Neon Sign

It's only nine years old, but the iconic signage above the multiple award-winning restaurant looks and feels like it's been there forever.
Branding Vancouver / Tofino

How a Mutual Love of Religious Iconography Produced the ‘Tacofino’ Logo

The Virgin of Guadalupe-inspired image went through several iterations to eventually become the local company's praying hands brand.

Branding Vancouver / Downtown

Sniffing Out the Story of The Paper Hound Bookshop’s Elegant Canine Mascot

Co-owner Kim Koch fills us in on the regal, literary and personal inspirations that were bred into the shop's poised pup icon.
Branding Vancouver / Burnaby

The Story of Dageraad Brewing’s Beautiful Branding

Head brewer/owner Ben Coli details how one perfectly-timed decision led to the beer brand's "beautiful anachronism".
Branding Vancouver / Chinatown

The Noodling Backstory of Fat Mao’s Grinning Fat Cat Logo in Chinatown

We consulted with chef/restaurateur Angus An and designer Silky Chan to get the full (manga) story about the noodle joint's cartoonish branding.
Branding Vancouver / Port Moody

What’s the Story Behind Coalesce Brewing Company’s Cool Iconography?

We get to the bottom of the copacetic and personal stories of two creative pairs combining to produce one beautiful brand of beer.
Branding Vancouver / East Vancouver

The Story Behind the Branding of Pallet Coffee Roasters

From plant to pallet, there's more than one story behind the branding of this local cafe and roaster...
Branding Vancouver / The Okanagan

Behind the Playful, Beautiful Branding of BC’s ‘A Sunday In August’ Wines

We spoke with winemaker Michael Schindler about the beautiful artwork adorning BC's "A Sunday in August" wines.
Branding Vancouver / Main Street

The Story of How the 33 Acres Brewing Co. Brand Came to Be

Their branding is among the most recognizable of BC's new wave of microbreweries. In this piece by Jamie Mah, its creator tells its story.
Branding Vancouver / Main Street

The Adults-Only Inspiration Behind the Branding of Main Street Brewing’s ‘Naked Fox IPA’

Stripped down, this particular India Pale Ale isn't as provocative as its namesake, but it's still pretty racy!
Branding Vancouver / Commercial Drive

The Sneaky Personal Heritage Homage Hidden in This Cafe Logo on Commercial Drive

Look closely at the Spade logo and you might learn a little something about owner Sammy Piccolo's personal roots...
Branding Vancouver / Victoria

Who’s That Burly Lookin’ Fella on Moon Under Water’s “Potts Pilsner” Beer Label?

Backed by axes in a hard hat and some bush stubble, the guy on the label was a mystery to us so we tried to find out who he was...
Branding Vancouver / East Vancouver

What’s the Story Behind Sunday Cider’s Cool, Understated Logo?

"Hint: it has something to with an artist, shadow puppets and making cider illegally on the holy day." - co-owner Patrick Connelly.
Branding Vancouver / East Vancouver

The Cool Story Behind Callister Brewing’s Stag Logo

As it turns out Callister Brewing's roots run deep in East Vancouver, with the co-founder's grandfather having lived under Callister Park.

Branding Vancouver

The Story Behind the Kaleidoscopic Beauty of Four Winds’ “Blackberry Jam” IPA

We picked the brain of talented designer Justin Longoz to find out what keeps us reaching for Four Winds' beautiful tall cans.
Branding Vancouver / Gastown

What Inspired the Little ‘Nemesis Coffee’ Upside-Down Heart Icon?

Nemesis Coffee co-owner Jess Reno gives us the lowdown on the cafe's curious little logo that greets all who enter.
Branding Vancouver / Strathcona

What’s the Deal with Superflux Beer Company’s Awesome Branding?

We suss out the story behind the beautiful geometric label design of one of our favourite local beers, Colour & Shape.
Branding Vancouver / Port Moody

Why This Delicious Local Beer is Named After a Pair of Dank Gym Socks

Twin Sails Brewing's owner Cody Allmin retails the beer-fueled inspiration behind their "High Socks" Mosaic IPA