Nest, The | Geekonym/Nickname | Hootsuite is one of Vancouver’s most successful tech companies and its Mt. Pleasant headquarters is nerdily nicknamed “The Nest”. You know, because of owls. The place is straight out of a Portlandia episode, as this self-aware blog post attests with all its bikes, dogs, and Douglas Couplandian West Coast-isms. To wit: “To this day, there is a certain magic in our culture; despite the fact that the company has experienced a huge amount of growth, our core values remain important to all of us. Fun is just one of those values…” Yeah, barf #jk #butforserious #winkyface

Usage | “I hot-boxed The Nest with Dave-O after Pecha Kucha last night. That place is a trip…”