(via) Vancouver born actor Ryan Reynolds promotes his Aviation Gin company by spectacularly and hilariously detailing the process by which it’s made, including having burly, bearded men beat the living shit out of juniper berries before Sarah McLachlan serenades the priest-ordained bottles on their way out to bars everywhere…
Some might call this overkill, but the next time you visit your local mixologist and you murder that silky smooth Aviation martini, well…who’s the killer now, asshole? Aviation — an American original…now owned by a Canadian.