Danish Insurance Company Attracts Young Customers With ‘Insurance Beer’

40% of young Danes weren’t covered by insurance so the creatives at Copenhagen’s Asmussen & Breum agency paired the country’s Yndlings insurance firm with a beer to get their attention. A very clever campaign. Case film and details here.

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Drinker

Beer Brief Vol. 37

10 Places

A bulleted briefing of beer news and imminent events, mapped for your crawling pleasure by Thalia Stopa.

Meet Allan Cukier, Head Brewer of Vancouver Island’s Imminent Ucluelet Brewing Co.

Opening day for the highly anticipated brewery is set for Friday, February 14th with a special evening launch from 5-10pm.

Picking Grapes

Picking Grapes With Rachelle Goudreau of Strathcona’s VV Tapas Lounge

9 Places

This week we put our Picking Grapes questions to the Sommelier / Manager at a popular East Hastings wine bar.

Drinker

Beer Brief, Vol. 36

10 Places

A bulleted briefing of beer news and imminent events, mapped for your crawling pleasure by Thalia Stopa.