Watch this promo clip of Canadian author Douglas Coupland by Crush, Inc, commissioned by Random House Canada. You’ll either buy his new book or break your computer.

Sealed in a sterile white room, author and artist Douglas Coupland is bombarded with a series of questions designed to gain some insight into his thought processes and his new novel, Generation A. Intermittently punctuated by advertising for a television news team and a mysterious drug, both of which feature in his novel, the film covers a wide and seemingly random range of topics, from Couplands working methods, to his favourite letter of the alphabet. The film tries to mirror the novels fragmented structure while offering an unguarded window into a celebrated thinker, artist, and cultural icon.

It certainly tries.