What We Do
Music Direction provides Branded Playlists to experience-conscious businesses. We believe that music is an effective marketing tool; the strategic selection of music can help communicate and strengthen a brand’s identity. The right music at the right time can influence consumer behaviour and increase sales.
About Music Direction
In an increasingly competitive market, progressive restaurants and retailers are realizing how important music is. Music Direction is the ultimate music distribution and licensing service. Through a collaborative process we design a custom music profile for each of our clients. We strategically select music to match the personality of a brand. Our full colour touch-screen interface displays album art and gives managers and staff the ability to provide valuable feedback by ‘thumbing up/down’ on a track as it plays.
Current clients include Cactus Club Cafe, Opus Hotel + Opus Bar, Donnelly Group, Glowbal Group, Aburi Restaurants, Noodlebox, Mission Hill Family Estate, Arc’teryx, Kit and Ace, and many more.