When faced with the conundrum of how to spread the word about a small, Baltimore area restaurant chain client, the creatives at Bark Marketing decided to forego the low-hanging fruit of “it’s out of this world” PR and literally shoot the product into space…

Sticky Rice launched a sushi plate of their popular Godzirra roll on January 1st of this year. Six months of planning and testing went into this project as a lot of variables were at play: -60F in space, FAA regulations, overheating or freezing batteries, GPS issues, stabilization, and how to make the damn sushi stay together in high winds.

TAKE ANOTHER BREAK