DINER: Gastown’s “Pourhouse” Team And Chef J.C. Poirier Opening “Pizzeria Farina”

July 22, 2011.

This just landed in my inbox:

Pourhouse Restaurant and Jean-Christophe (J-C) Poirier are excited to announce their new joint venture. Opening soon on Main and Prior, Pizzeria Farina will feature classic Italian pizza served in a casual, sit in or take out environment. The simple menu will focus on traditionally inspired pizza made from local, quality ingredients.

This is going down just a couple of blocks from my house in Strathcona at 915 Main St. off Prior (where Italian Job Pizza used to be). It’s a tiny spot with only a handful of seats, so they’ll be concentrating on take-out and delivery (by bicycle!). Apparently, J.C. and local pâtissier Paul Croteau have been working on perfecting the dough for the past six months. What they’ve come up with is a style similar to what you find in northern Italy (lighter and not as a chewy as Neapolitan). Other awesome things of note are that Craig Stanghetta is in charge of the design (see Meat & Bread, Bao Bei, Stackhouse) and the good folks at Glasfurd & Walker are doing the branding (see L’Abattoir, Meat & Bread, Bao Bei and Scout’s recent redesign). They are looking to open in mid-August.

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Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was .