“Ethical Bean” Xpress Cafés Go Digital With Cool New Mobio App

November 10, 2010 


Ethical Bean is located at 1315 Kootenay Street in Vancouver, BC | 604-431-3830 | www.ethicalbean.com

News from Scout supporter Ethical Bean Coffee Company

Vancouver, BC | Beginning today all Vancouver Ethical Bean Xpress cafés will be accepting mobile orders via smartphone. The cafés, located at the Granville and Commercial Skytrain stations as well as the company’s flagship roastery in east Vancouver, will receive remote customer orders thanks to technology from Vancouver-based Mobio Identity Systems Inc. The Mobio® app, available for free download in the iTunes App Store and Android Market, gives customers the freedom to order coffee on their iPhone or Android and the ease of picking it up piping hot from their nearest Ethical Bean Xpress café…

The introduction of mobile ordering is just the latest advancement from the tech-savvy coffee company, which launched its own iPhone app this summer. “When it comes to technology, we see endless possibilities for the coffee industry,” says Lloyd Bernhardt, Co-Founder of Ethical Bean Coffee. “Mobile ordering is the logical next step to offer our customers the best possible service and the freshest of coffee.”

Mobio® uses open source QR codes that allow for anywhere transactions. Ethical Bean’s QR codes are located on pocket-sized cards and available for pick up at any Ethical Bean Xpress location. The QR codes will also be found in ad placements in and around Vancouver Skytrain stations.

viewerScan the code to see how easy it is to order on the go!

Here’s how it works. Using the Mobio® app, simply scan an Ethical Bean QR code and you’ll be automatically directed to the Ethical Bean store, where you can order hot and cold drinks, food, even whole coffee bags. Once your order is confirmed it will be charged to your chosen credit card and sent via your smartphone to Ethical Bean Xpress, where baristas will begin crafting your custom coffee. Mobio® orders will be ready for pick up in the Mobio Express Line at the chosen Ethical Bean Xpress location.

Ethical Bean is currently the only coffee company in Canada to offer the Mobio® ordering option.

About Ethical Bean

Ethical Bean Coffee Company roasts only 100% Fair Trade Certified and certified organic coffees from around the world. The Vancouver, BC, based company is committed to ensuring small-scale farmers receive a fair price for their efforts so they can sustain their businesses and provide a decent standard of living for their families. Ethical Bean coffee is roasted in Vancouver in a 100% carbon neutral facility built to LEED CI standards.


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One Response to ““Ethical Bean” Xpress Cafés Go Digital With Cool New Mobio App”

  1. sioface: Things on January 22nd, 2011 4:17 pm

    [...] people who have this, the more we’re likely to see it accepted. I often go out of my way to coffee shops and delis accepting Mobio just for the novelty of [...]